Audience building is the first step!

Every month, it feels like the publishing world just can’t stop itself, unleashing a staggering number of new book releases that rival the chaos of a reality show reunion special. With around 30,000 titles hitting the shelves, it’s like a literary buffet that’s both thrilling and overwhelming. While some books shine like diamonds, others are more like glitter—everywhere but ultimately forgettable. If you do not build an audience, chances are, your book will be overlooked.

In a nutshell… you need to build your platform before, during, and after writing your book.

We’ll jump right in and start teaching the tech, audience building, and book marketing.

Genuine smiles as we out our heads together and build the assets and marketing you need to build your message and audience before you publish.

Are you ready to build a thriving author brand?

our work

You've read the books, listened to the podcasts & watched all the free trainings...

You’ve put in the hard work to build your author platform, but now you’re feeling a bit overwhelmed? Don’t worry, you’re not alone! Crafting a successful author platform requires a cocktail of content development, tech savvy, social media finesse, and savvy list building—and let’s be real, it can be a lot to juggle! That’s why you’re in the right place. Our expert team is here to offer hands-on help, ensuring all the pieces fit together seamlessly. Whether you need guidance on creating engaging content, navigating tech tools, or growing your audience, we’ve got you covered. Let us partner with you to elevate your platform and make your author dreams a reality! 

THE PROCESS — all the details

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Investment Details

READY TO WORK TOGETHER?

Platform building begins at $2500 and publishing packages at $5500.

I create custom packages for each and every one of my clients.

For more details on packages and to find out more about a custom package, please contact me.

Frequently Asked Questions

The Asset Checklist for Platform Building is a comprehensive tool designed to help authors and creators evaluate their current media presence and plan for a successful book launch. Here’s a brief guide on how to use this checklist effectively:

  1. Personal Information: Start by filling in your name and projected book release date at the top of the checklist.
  2. Social Media Assessment: For each social media platform (Instagram, Facebook, LinkedIn, YouTube), indicate whether you have an account and note the number of followers you have. This will help gauge your current audience reach.
  3. Content Evaluation: List the types of content you currently post (e.g., podcasts, blogs) and how frequently you share them. Note if you have a content calendar to organize your posts.
  4. Email Marketing Metrics: Document the size of your email subscriber list, open rates, and the frequency of both value-based and sales emails. This information is crucial for understanding your engagement levels.
  5. Speaking Engagements: Fill in details about your speaking engagements, including how many talks you give per month, both in-person and online.
  6. Media Presence: Record any articles written about you or authored by you, including links to those publications. This helps establish your credibility.
  7. Partnerships and Launch Plans: Indicate if you’ve hired a media-booking specialist or have a media kit available on your website. Note any launch partners and their audience sizes.
  8. Lead Magnets: Specify the number of lead magnets you’ve created, the audience they attract, and describe any associated drip campaigns.
  9. Sales Projection Calculation: At the end of the checklist, calculate your potential book sales based on your total audience size across social media, podcast/TV downloads, and email subscriptions.

This structured approach not only helps in assessing your current standing but also aids in strategizing for future growth and success in your book launch efforts.

Grab your free copy here: readeravatar.com

 

Building an author platform is not an overnight endeavor; it typically takes time, commitment, and strategic planning. Depending on your starting point, it can take anywhere from several months to a few years to establish a robust presence. This process involves creating high-quality digital content, engaging with your target audience through social media and newsletters, networking with other authors and industry professionals, and consistently refining your messaging. The key is to be patient and persistent—growth may be gradual, but each interaction and piece of content contributes to your overall visibility and credibility. As you cultivate relationships and build trust with your audience, your platform will grow stronger, paving the way for successful book launches and increased sales down the line.

Kickstart your author journey by crafting your author avatar—it’s the crucial first step to success! Your ideal reader goes beyond just demographics; delve into their psychographics to truly understand their motivations and desires. The deeper your market research, the more you’ll unlock the potential for selling books, products, and services that resonate. Invest in this foundational work today, and watch your sales soar!

Absolutely! We tailor our packages to meet the unique needs of every author. Our dedicated team will assess your platform and recommend the perfect publishing package that aligns with your budget and goals. Get started on your publishing journey with a solution designed just for you!

Discover a range of options from DIY programs to personalized one-on-one coaching, all designed to empower your journey! We’re here to collaborate with you every step of the way, ensuring you grasp the essential tech, messaging, and processes necessary for ongoing success even after your book is published. Let’s build your future together!

When you work with us, you’ll enjoy hands-on consulting directly with me! I’ll guide you through every step of the process while my dedicated team takes care of the details. You can count on weekly meetings with me from the moment your contract begins until we fulfill our goals together. Let’s make your vision a reality!